Retail companies differ in branch by department stores, discount department store, specialty store, outlet store, supermarket, warehouse clubs, catalog marketing, TV shopping and internet retail. Department stores sell different types of products for personal and home use. Specialty stores typically carry one product line. Outlet Stores are branch from specialty or department stores that carry products at discounted prices. Supermarkets are stores that specialize in selling food products. Warehouse Clubs offer lower priced products in large quantities, of which customers have to pay a yearly fee to access the store. Catalog marketing is used as mail shopping. TV Shopping Channels are channels where their purpose is to sell and promote items from different categories. Internet retail are online stores.
A buyer’s job is to travel to cities that consist of fashionable clothing. Purchase merchandise for the retail organization they work for. Also to study the market to see what consumers desire most. As a planner one must develop plans for product lines for the store in which the work at.
A successful buyer possess high qualities of team work, good communication skills, a strong since of leadership, education and work history, Analytical Skills and Decision-Making.
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